The L’Incomparable Necklace — Ineffable Beauty In October, the JewelFest in Singapore showcased the most expensive, and perhaps most beautiful, necklace in the world. Asthetics are subjective (beauty is in the eye of the beholder and so on and so forth), but price tags are represent objective, empirical value. The combination of world-class diamonds set […]
If a brand is the very essence of class and elegance, it takes a truly creative concept to use it with another product. When two such brands combine to launch a new product, that is branding power at the zenith of a marketer’s lifework. To make it an even greater achievement, add an exotic and […]
The Hour Glass Malmasion and Revival, Singapore’s only retail store for vintage jewelry and other items, are hosting a pop-up store for The Maiden Collection. This is a collection of beautiful pieces of vintage jewelry that have a flair for romanticism and that show how amazing pieces of jewelry transformed jewelry trends through different periods […]
Swiss luxury watch company Hublot has decided to pop-in on the Singapore Formula One Gran Prix…Or rather, “pop-up” on it. Hublot has opened a temporary pop-up store to display and sell their luxury merchandise in the main atrium of the Paragon Shopping Mall in Singapore. The Hublot pop up store was unveiled on September 14th […]
Raffles Hotel in Singapore is celebrating its 125th year of inception this year, being treated like royalty by the likes of Jaeger-LeCoultre: the Swiss watchmaker has prepared two anniversary editions of the Reverso Watch solely to commemorate the Raffles Hotel. The Raffles Hotel is one of the world’s most famous colonial-style hotels. Although it was […]
