In an age of branding and celebrities, we have become accustomed to putting a lot of stock in the name of any number of products. In few markets is the brand name a determinant of value as it is in the luxury market, and specifically with luxury jewelry. Marketers in the jewelry market fully understand…
Read more
It’s September! Which means it’s time to celebrate a birthstone that many people – not just Virgos – adore: the sapphire. The beautiful sapphire, most commonly revered in its deep blue hue, is a perennial jewelry favorite. It’s a precious gemstone, right up there with diamonds, rubies and emeralds. It’s an impressive 9 on the…
Read more
For years people have been obsessed with the idea of expensive diamonds. We’re captivated by giant expensive diamonds like the famous Hope diamond. The Hope rings up at a staggering $350 million, far out of most people’s price range for jewelry. But if you are in the market for some flashy diamonds closer to $1…
Read more
Bvlgari is one of the top brands in jewelry. When you’re looking for something stunning that is worthy of the red carpet, it’s easy to find what you’re looking for from this company. They have provided necklaces, earrings, bracelets, rings and timepieces to a number of celebrities for many, many years. The company has been…
Read more
