Beats by Dre Gives Germany World Cup Team 24 Karat Gold Headphones
Germany’s national football (soccer) team climbed to the number one position of the FIFA rankings after celebrating winning the 2014 World Cup. While Germany and its fans across the world continue to celebrate Germany’s excellent triumph, Beats by Dre created a special gift for all players of the World Cup German squad and team manager. They will have special edition custom 24 karat gold dipped Beats Pro headphones!
The entertainer, producer and Beats Electronics founder sent them 24 carat gold dipped headphones with congratulations for their prestigious World Cup win. Naomi Campbell, model, also teamed up for the occasion and posed as the World Cup in a special by fashion photographer Rankin, commissioned by Beats by Dre for the photo shoot. Naomi Campbell wore the champagne gold studio wireless set in her photo shoot while also donning Christian Louboutin high heels and a shiny gold Tom Ford dress. The overall effect was stunning. The work is named ‘Golden’.
“Working on the ‘Golden’ project with Beats by Dr. Dre was so much fun,” said Naomi Campbell. “The shoot was loud and energetic…I even got to practice my football skills! This was the first time I’ve had the chance to work with the legendary Rankin, so it was a dream shoot.”
Beats describes the gilded special edition headphones as “the ultimate prize to go with the ultimate sporting victory.” This is not the first time the company created special edition headphones to celebrate a sport event victory. Beats by Dr. Dre presented gold headphones to all of the victorious players of the USA national basketball team for winning the gold medal in the 2012 London Olympics competition.
Established in 2008, Beats Electronics comprises the Beats™ by Dr. Dre™ family of premium consumer media equipment, including earphones, headphones and speakers, as well as patented Beats Audio ™ software and streaming music in a subscription service. Through its incredible world class products, Beats has consistently brought emotion, energy, and media excitement of playback in the recording studio to the listening experience. Beats has introduced a new generation to premium sound entertainment.
Breaking Beats News:
- Media maven Bozoma Saint John announced she is joining the company as head of Beat’s explosively expanding marketing team. As SVP, Head of Global Marketing, Madam Saint John will take the lead on all Beats Music marketing initiatives. She will handle the lead in brand and performance marketing to Beat’s collaborations with Target, Chevy, Beats Electronics and others.
- Apple® has released the information that it has agreed to acquire acclaimed subscription streaming music service Beats Music and Beats Electronics, creator of popular Beats earphones, headphones, speakers and audio software. Jimmy Lovine and Dr. Dre will also be joining Apple. Apple is acquiring both companies for $3 billion, consisting of purchase price of $2.6 billion and approximately $400 million vested over a specified time period.